商业与经济国际学院
期刊
会议
图书
作者:Eliane Karsaklian , Alessandro Sorbello
来源:[J].International Journal of Business Strategy®, 2017, Vol.17 (1)IABE
摘要:The deepening of engagement from transactional to transformational can be attributed to the development of emotional engagement. For emotional engagement to occur, ‘Fest-Vibe’ is an essential ingredient and contributes to the long term success of festivals and events. In thi...
作者:Eliane Karsaklian , Cav. Alessandro Sorbello
来源:[J].Journal of Academy of Business and Economics™, 2017, Vol.17 (1)IABE
摘要:The research presented in this article benefitted from an interpretive perspective so as to understand the experiences of the participants. Several methods of data collection methods such as photos, videos and interviews were used in this research in order to understand the ...
作者:Eliane Karsaklian
来源:[J].Journal of International Business and Economics®, 2017, Vol.17 (1)IABE
摘要:With the interdependence of markets and continuously growing interactions between companies worldwide, it is hardly conceivable to define business as a local or national activity. We argue that other than the born globals (Knight and Cavusgill, 2004) today’s international bu...

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