作者:Kyuyeong Choi , Ruey-Jer Bryan Jean , Daekwan Kim
来源:[J].International Marketing Review, 2019, Vol.36 (6), pp.1042-1066
摘要:Organizational learning is a critical factor in generating firm innovation. While the firms are working with global business partners, not only does their absorptive learning capacity (ALC) with business partners play an important role in generating innovation from the inter...
作者:... Ziliang Deng , Daekwan Kim , Xiaohui Yuan
来源:[J].International Marketing Review, 2016, Vol.33 (3), pp.483-512
摘要:Purpose(#br) – Endogeneity is a potential threat to the validity of international marketing (IM) research. The purpose of this paper is to draw the attention of IM researchers to issues of endogeneity, to provide a comprehensive overview of the sources of endogeneity, and to...
作者:Daekwan Kim , S. Tamer Cavusgil and Roger J. Calantone
来源:[J].Journal of Business & Industrial Marketing, 2005, Vol.20 (4/5), pp.169-178
摘要:Purpose(#br) – There have been contradictory findings in the literature regarding the impact of information technology (IT) on firm productivity. While the debate known as the “IT paradox” still endures, there has been little empirical research to clarify why or when IT...
作者:Daekwan Kim , Erin Cavusgil
来源:[J].Journal of Business & Industrial Marketing, 2009, Vol.24 (7), pp.496-505
摘要:Purpose(#br) – As measuring returns on intangible assets has become more and more crucial in the contemporary business environment, this study seeks to explore the impact of a firm's supply-chain specific intangible assets on firm performance, drawing on the dynamic capabili...
作者:Melanie Andrews , Daekwan Kim
来源:[J].International Marketing Review, 2007, Vol.24 (3), pp.350-372
摘要:Purpose(#br) – This study explores factors influencing the revitalisation of a multinational brand that is perceived negatively by local consumers because of various reasons such as past poor quality or negative publicity. (#br)Design/methodology/approach(#br) – This study c...
作者:Ruey-Jer “Bryan” Jean , Rudolf R. Sinkovics , Daekwan Kim
来源:[J].International Marketing Review, 2008, Vol.25 (5), pp.563-583
摘要:Purpose(#br) – Advanced information technology (IT) changes the way companies manage cross-border supply chains. This paper examines the role of IT in the context of international business to business (B2B) relationship and its contribution to supply chain performance. (#br)...
作者:Daekwan Kim
来源:[J].Marketing Intelligence & Planning, 2003, Vol.21 (1), pp.23-36
摘要:Although the theory of the gradual internationalization of firms has been widely studied and supported by researchers, very little is known about the internationalization of electronic commerce firms. This study conducted a case study on Yahoo! Inc., AOL, Lycos, and AltaVist...


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