全部文献期刊学位论文会议报纸专利标准年鉴图书|学者科研项目
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作者:Tore Kristensen , Gorm Gabrielsen , Judith Lynne Zaichkowsky
来源:[J].J. Consumer Behav., 2012, Vol.11 (1)Wiley
摘要:ABSTRACT Preferences for similarly designed consumer products, evaluated blind and branded and also with and without prices, were tested in a consumer setting. The consumer's perceptual experience led to preference of the well‐crafted high‐priced option. This preference was ...
作者:Tore Kristensen
来源:[J].Creativity and Innovation Management, 2004, Vol.13 (2), pp.89-96Wiley
摘要:Creative processes are complex and consist of sub‐processes, e.g. value creation, scaffolding, imagination and materialization. Creativity takes place in a physical context, i.e. in a confined space. Such space restricts and enables the free flow of sensory experiences and p...
作者:Tore Kristensen , Gorm Gabrielsen
来源:[C].2013 IEEE Tsinghua International Design Management Symposium2013CNKI
摘要:Visual communication is often directed towards an assumed homogenous target group, a market- or segment. However, this study shows that such constructs as typical, average consumer, modal or blue or red segment can be misleading. Individuals and markets represent distinct levels ...
被引频次:-下载频次:2
作者:Bo T. Christensen , Tore Kristensen , Rolf Reber
来源:[J].International Journal of Design Creativity and Innovation, 2015, Vol.3 (3-4), pp.164-176Taylor & Francis
摘要:Consumer perception of creativity in design products equivalent in function was measured using global single-item ratings of creativity. The measure was found to have a high level of agreement between raters and have discriminant validity to another aesthetic construct, that of b...
作者:Gorm Gabrielsen , Tore Kristensen , Flemming Hansen
来源:[J].Corporate Communications: An International Journal, 2000, Vol.5 (2)Emerald
摘要:Affirms the great need for corporate designs, yet states that the tests most frequently used are certainly not comprehensive. The reasons for these "partial" tests are explored (focusing on incorrect assumptions, as well as research design and methodology). Concludes that data co...

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