全部文献期刊学位论文会议报纸专利标准年鉴图书|学者科研项目
中外文文献  中文文献  外文文献
作者:Neda Samiei , Mohammad Reza Jalilvand
来源:[J].Canadian Social Science, 2011, Vol.7 (2), pp.224DOAJ
摘要:Abstract: This paper analyzes the effect of political participation on government size. First, the paper extends the model proposed by Mueller and Stratmann, which considers relation of political participation and government size. Second, we estimate this model with another index...
作者:Mohamad Reza Jalilvand , Sharif Shekarchizadeh Esfahani , Neda Samiei
来源:[J].International Journal of Marketing Studies, 2010, Vol.2 (2)DOAJ
摘要:This research integrates product-based brand equity and the theory of planned behavior in evaluating theperformance of tourist destination brands. In today’s increasingly competitive tourism market, destinationbranding can be an affective technique for building successful si...
作者:Mohammad Reza Jalilvand , Neda Samiei
来源:[J].Internet Research(IF 1.5), 2012, Vol.22 (5), pp.591-612Emerald
摘要:Purpose(#br) – In an environment in which there has been a reduction in consumer trust of both organizations and advertising, as well as a decrease in television advertising, word of mouth (WOM) offers a way to obtain a significant competitive advantage. WOM is especially im...
作者:Neda Samiei , Mohammad Reza Jalilvand
来源:[J].Canadian Social Science, 2011, Vol.7 (2), pp.224-235CSCanada
摘要:Abstract: This paper analyzes the effect of political participation on government size. First, the paper extends the model proposed by Mueller and Stratmann, which considers relation of political participation and government size. Second, we estimate this model with another ...
作者:Neda Samiei , Mohammad Reza Jalilvand
来源:[J].Canadian Social Science, 2011, Vol.7 (3), pp.191-197CSCanada
摘要:Migration is caused by a push from behind and/or a pull from an appealing prospect in front.The combination of push and pull factors and research into which specific determinants play a significant role in migration patterns has received a lot of attention in the empirical l...
作者:Mohammad Reza Jalilvand , Farhad Ebrahimabadi , Neda Samiei
来源:[J].International Business and Management, 2011, Vol.2 (1), pp.186-197CSCanada
摘要:The aim of applying branding is to differentiate a product or service from others and creating a unique brand image of a certain product or service in the minds of target market. Furthermore, customers’ attitudes have been shown to influence and predict behavior. This resear...
作者:Mohammad Reza Jalilvand , Neda Samiei , Seyed Hessamaldin Mahdavinia
来源:[J].International Business and Management, 2011, Vol.2 (2), pp.149-158CSCanada
摘要:Abstract: The paper aims to investigate the effect of brand equity dimensions on purchase intention, based on Aaker’s well-known conceptual framework in the automobile industry. Building on extensive literature, a model of consumers’ purchase intention that includes the majo...
作者:Neda Samiei , Kazem Zabih Zadeh ...
来源:[J].International Business and Management, 2011, Vol.3 (1), pp.104-110CSCanada
摘要:The paper aims to study the impact of credibility of manager on employees’ affective commitment. Data were collected using a questionnaire including managerial credibility and affective commitment measures. A sample of 212employeesfrom a number of organizations operating in ...
作者:Neda Samiei , Behrooz Dini
来源:[J].Journal of Destination Marketing & Management, 2012, Vol.1 (1-2), pp.134-143Elsevier
摘要:Abstract(#br)The purpose of this paper is to study the interrelationships among electronic word of mouth (eWOM), destination image, tourist attitude, and travel intention in the tourism industry. In addition, the paper examines the effect of sociodemographic characteristics on th...

我们正在为您处理中,这可能需要一些时间,请稍等。

资源合作:cnki.scholar@cnki.net, +86-10-82896619   意见反馈:scholar@cnki.net

×