全部文献期刊学位论文会议报纸专利标准年鉴图书|学者科研项目
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作者:Eugene D. Jaffe
来源:[J].Africa Journal of Management, 2015, Vol.1 (3), pp.284-294Taylor & Francis
摘要:This review of Nicolas Papadopoulos and Leila Hamzaoui-Essoussi's paper “Place Images and Nation Branding in the African Context: Challenges, Opportunities, and Questions for Policy and Research” touches upon the authors’ objectives and the extent to which they have bee...
作者:Eugene D. Jaffe , Israel D. Nebenzahl , Hanoch Pasternak
来源:[J].Journal of Global Marketing, 1989, Vol.2 (2)Taylor & Francis
摘要:Seventy-five small and medium-sized Israeli firms were surveyed with the aim of determining what factors discriminate between successful and less successful exporters. Success was defined by "stage of export development"; three stages were identified:"partially interested,""growi...
作者:Eugene D. Jaffe , Carlos R. Martinez
来源:[J].Journal of International Consumer Marketing, 1995, Vol.7 (3)Taylor & Francis
摘要:Mexico's entry into the North American Free Trade Agreement has raised concern among business leaders about the ability of domestic firms to compete at home and abroad. A key factor that will determine the competitiveness of local manufacturers is the effect that country image ha...
作者:Kyung-Il Ghymn , Eugene D. Jaffe
来源:[J].Journal of Global Marketing, 2004, Vol.17 (1)Taylor & Francis
摘要:In the United States, few studies have investigated the organizational buying process of importers. The present study views importer vendor search as proactive rather than passive. A survey of Israeli import managers shows that product variables, such as quality and features, and...
作者:Joseph B. Chasin , Hartmut H. Holzmuller , Eugene D. Jaffe
来源:[J].Journal of International Consumer Marketing, 1989, Vol.1 (2)Taylor & Francis
摘要:This paper presents the results of a cross-cultural, comparative study of United States and Australian buyer perceptions of industrial goods made in Eastern Europe. Many COMECON countries possess skilled workers and natural resources which afford them with comparative advantage i...
作者:Shlomo I. Lampert , Eugene D. Jaffe
来源:[J].Journal of Global Marketing, 1996, Vol.10 (2)Taylor & Francis
摘要:This paper integrates comparative advantage with marketing variables to develop a model of international trade potential. Specifically, the conditions which determine potential trade are factor and transition costs which determine the offer and price and country-of-origin effect ...
作者:Ram Herstein , Ron Berger , Eugene D. Jaffe
来源:[J].Competitiveness Review, 2014, Vol.24 (4), pp.293-305Emerald
摘要:Purpose - The purpose of this conceptual paper is to present a new approach that will enable marketers in developing and emerging countries to promote their products, irrespective of their country of origin's image. Many companies in emerging and developing countries, intent on e...
作者:Eugene D. Jaffe , Dove Izraeli , Yaakov Goldschmidt
来源:[J].International Journal of Value-Based Management, 1996, Vol.9 (3), pp.227-235Springer
摘要:The association between economic success and adherence to communal values in Israeli kibbutz communes is analyzed over a thirty year period. Adherence to four communal objectives, as independent variables, is considered: Settling the land and absorbing settlers, farming as a way ...
作者:Eugene D. Jaffe , Alexandr Tsimerman
来源:[J].Journal of Business Ethics, 2005, Vol.62 (1), pp.87-97Springer
摘要:This study investigated students’ perceptions of ethical organizational climates, attitudes towards ethical issues, and the perceived relationship between ethical behavior and success in business organizations. Comparisons were made between the attitudes of these future mana...

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