全部文献期刊会议图书|学者科研项目
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作者:Ross MacKenzi , Annalise Mathers , Benjamin Hawkins ...
来源:[J].Health policy(IF 1.55), 2018
摘要:Abstract(#br)Tobacco industry public relations campaigns have played a key role in challenges to standardised cigarette packaging. This paper presents a comparative analysis of industry campaigns in Australia and the United Kingdom, which have implemented standardised packagi...
作者:Xianhong Chen , Chun-Ju Flora Hung-Baesecke , Yi-Ru Regina Chen
来源:[J].Public Relations Review, 2020, Vol.46 (1)
摘要:Abstract(#br)After thirty years of development in mainland China, public relations is suffering from a stigma because of its negative connotations, misconception and paradoxical perception among the general public, and development constraints. To overcome this stigmatization, a p...
作者:Pip Mules
来源:[J].Public Relations Review, 2018, Vol.44 (1), pp.174-179
摘要:Abstract(#br)This content analysis is a part of wider research into the value of reflective practice in public relations education and practice. Examination of this topic is important given that reflective practice is widely recognised as an essential element for claims of p...
作者:Scott Davidson
来源:[J].Public Relations Review, 2020, Vol.46 (1)
摘要:Abstract(#br)The first aim of this paper is to establish some of the core assumptions and concepts that have been used to build the rhetorical paradigm for developing public relations theory. The key tenets of this paradigm are deployed to enable some critical reflection on the...
作者:Laura L. Lemon , Michael J. Palenchar
来源:[J].Public Relations Review, 2018, Vol.44 (1), pp.142-155
摘要:Abstract(#br)While employee engagement has been primarily explored within the business, human resources and management disciplines, public relations research has more recently taken an interest in furthering its understanding and acknowledging how public relations can serve an o...
作者:Andrew J. Hogan
来源:[J].Endeavour(IF 0.173), 2016, Vol.40 (4), pp.218-222
摘要:Abstract(#br)The Asilomar conference on genetic engineering in 1975 has long been pointed to by scientists as a model for internal regulation and public engagement. In 2015, the organizers of the International Summit on Human Gene Editing in Washington, DC looked to Asilomar as t...
作者:Anne B. Lane , Kim A. Johnston
来源:[J].Public Relations Review, 2017, Vol.43 (2), pp.314-325
摘要:Abstract(#br)The public relations industry expects graduates to be proficient at writing yet industry professionals still complain public relations graduates lack basic writing skills. By contrast, journalism graduates do not seem to experience the same criticisms. Using a pedago...
作者:Sylvia Jiankun Guo , Lindsey B. Anderson
来源:[J].Public Relations Review, 2018, Vol.44 (2), pp.236-246
摘要:Abstract(#br)Public relations practitioners face workplace challenges as they cultivate public relationships, resolve conflicts, and manage crises. Odds of adversities may be high in this role, requiring practitioners to be resilient. This qualitative study explores workplace ad...
作者:Michael L. Kent , Chaoyuan Li
来源:[J].Public Relations Review, 2020, Vol.46 (1)
摘要:Abstract(#br)Social media might represent the greatest social innovation/revolution in the history of communication, fundamentally altering how humans communicate, and the practice of public relations, journalism, advertising, marketing, and business. Dozens of theories and conce...
作者:Kate Fitch
来源:[J].Public Relations Review, 2015, Vol.41 (5), pp.607-614
摘要:Abstract(#br)Scholarship on public relations in popular culture presents an uncritical and unproblematic understanding of the representation of public relations. The aim of this study is to offer an alternative reading by examining a television series, which foregrounds public relations...

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